000 / 007 Projects

001Shoreline Mafia at Coachella, 2025
Concert Visuals

Created a few assets for Shoreline Mafia’s debut Coachella performance under the creative direction of BRAINFREEZE.

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002
Bank Explosion, 2025
Personal Project

Inspired by heist movies like Oceans 11 and Dead Presidents.

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003Work for sleep well. , 2020 - 2024
Creative Direction

For about four years, I handled principal art direction & design for the Austin, TX-based indie band, sleep well. Over the course of my time working with sleep well. I oversaw the release of 6 singles, 2 EPs and, 2LPs. I produced posters, album covers, music visualizers, Spotify canvases, and merchandise.

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004THIS IS NOT A PLACE OF HONOR, 2023
Interactive Installation

THIS IS NOT A PLACE OF HONOR is the title of my multimedia thesis project. It’s an installation piece consisting of an interactive projection that sets the viewer on fire, five graphic tees printed on recycled t-shirt blanks, a grassy platform, and a hand-crank radio tuned to a frequency that plays a custom radio mix called DISTRESS SIGNAL.

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005Social Assets for Beam, 2023
Graphic Design

Social Assets for Beam, a crypto company.
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006Eyedress at Coachella, 2022
Concert Visuals

Created a few looping visuals for Eyedress’ debut Coachella performance under the creative direction of BRVINFREEZE.

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007Naked Frankie, 2021
3D Modeling / Creative Direction / Motion Design

Assisted co-founder and CMO in creative direction and asset creation for rebrand, website, and, pop-up store launch.

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© Sohrob Fatoorechie 2025

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